Why Now is The Best Time For Functional Medicine Practices to Invest in SEO

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March 24, 2020
Search Traffic Advice

The majority of the world is facing the Coronavirus outbreak right now. Believe it or not, now is the best time for functional medicine practices to invest in SEO marketing strategies. Our team has been helping functional medicine doctors communicate their updates with patients as well as work on their SEO. 

There are several reasons why this is the best time for you to be starting to let our team work on your online presence. 

1. Everyone is Online Right Now

Since many cities and areas have quarantines in place, people are doing everything they can online. They are spending more time reading articles, scrolling through Facebook, and searching out information on how to stay healthy during the outbreak. Simply put, your target audience is online more now than they have ever been. 

So if you are wondering how to make money in this time of our lives, this is a great way. When you update the pages on your website to have the right keywords, your website will come up in searches. 

2. You Have Valuable Health-Related Information to Share

As an integrative and functional medicine practitioner, you have the information people need to boost their immunities during this time. Not only that, but they may also be suffering from other health concerns that they need help with. Providing real information and interest pieces on your site can help boost your traffic. 

We recommend that websites have at least two new pieces of content published every month for SEO. These can be in the form of blog posts or local city pages that target your services and areas around you. 

3. SEO Takes Time 

It can take anywhere from 6-10 months before SEO campaigns start to be effective. This is a long-term strategy that has compounding effects. While it might take a bit to get off the ground, once your site starts building steam, it can grow quickly. 

Investing in this long-term process now is important because when people are ready to come into your office, your site has had time to rank. The longer you invest in optimizing your site, the higher up the pages can appear for relevant search terms.  

4. New Patients Can Find You Now

Even though SEO can take time to be effective, that doesn’t mean potential patients can’t find you now. Google My Business (GMB) is a free resource that allows you to list your business. When someone searches for functional medicine near me, they have a good chance of finding your listing. 

Our team optimizes the GMB page for all of our clients to improve their rankings. This listing feeds into Google Maps, so when it is optimized, you will do better on Maps searches. 

Contact Us Today For Marketing Your Functional Medicine Business

The team at Functional Medicine SEO works with practitioners across the country with our marketing services. We understand your services and which terms are most relevant to your potential patients. Don’t wait to get started on this service. Now is the best time for you to focus on marketing your practice, so contact us today! 

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