Monthly SEO Services for Functional Medicine Practices

We handle your SEO every month so you can focus on running your practice. You get keyword targeting, content updates, link building, and monthly reporting…all done for you.

Investing in monthly SEO services is key for your website and Google Business profile listing to appear in search engines. We work with functional medicine doctors across the United States with our content marketing and SEO services. Our team has a passion for the healthcare industry and helping offices build their online presence so they can help more potential patients.

Just like practitioners, all SEO agencies have a different approach to SEO efforts. Here is a look at our approach and how we help holistic offices show up for search results that will bring potential patients. We have many things we work on each month to help increase your appearance on the major search engines.

What’s Included in Monthly SEO:

• Keyword optimization
• Local & Maps SEO
• Technical SEO audits
• AI Optimization
• Link building services

These are just a few ways that we can help boost your online views. However, there are four core areas we spend the bulk of our time on for our monthly SEO package.

How We Get Sites to Rank Well in LLMs and AI Chat

Large Language Models (LLMs) like ChatGPT, Claude, and Gemini are go-to search engines for much of the population these days. It’s important that SEO strategies take into account what is needed to show up in LLMs – called AEO, GEO and AI SEO. While much of our SEO process has done well in LLMs, we’re always learning and changing to keep up with the latest shifts in search. Here are some of the things we are focusing on in our process now:

• Writing authoritative content with links to valuable resources. 
• Sharing patient stories or reviews in the content. 
• Answering common questions on every page and blog. 
• Writing key takeaways or key benefits for each page. 
• Using Schema Markup on our pages to help bots understand the content better. 
• Changing website structure to make sense to visitors and bots.

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Content Writing

One thing that sets our agency apart from others is that we write new content every month for our practitioners. We believe that a core part of SEO for functional medicine doctors is adding web pages to your website with the specific keywords that potential patients seek. The best way to do this is to write information about the specific treatments you offer and the symptoms you treat in combination with the local areas you serve. If you don’t know what terms are best to use, we will complete the necessary keyword research so that our content marketing efforts are the best they can be.

If you have a telemedicine practice, we focus on writing web pages in your local area to start and then branch out to other states and locations that are important to you. Regardless of what type of office you have, new content plays a key role in helping your site show up in search engines. We also leverage Google Search Console to track your site’s performance and ensure your pages are indexed correctly.

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On-Page Keyword Optimization

Every month, we will work on a new page or two of your website as our time allows. We will analyze the page with SEO software that compares your page to all of the top-ranking pages for the terms we want it to rank for. The system will give us a list of relevant keywords that your page would benefit from. Our expert copywriters will add these terms to your page, after any further necessary keyword research, along with other on-page digital marketing strategies to help boost its position in search results.

Another key component of our SEO approach is optimizing meta descriptions to improve click-through rates in local search results. Crafting compelling meta descriptions with relevant keywords helps increase visibility and ensures that your functional medicine practice stands out to potential patients searching for your services.

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Backlinks And Citations

Backlinks and citations are another core part of an effective functional medicine SEO strategy. We believe that link-building and citations are most effective when a site is getting fresh, new content published. When we write new web pages on your site, we backlink to them from other websites in the form of guest posts. Also, we backlink to your home page through citations, guest posts, and other link-building opportunities we find as part of our monthly SEO services.

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Google Business Optimization

Google Business has become a key part of functional medicine marketing in the past few years. This listing is free and has the ability to show up at the top of search engines’ results when someone is looking for the treatments you offer in their area. Even if you are a clinic that can help potential patients outside of your area or across the US, Google Business is an important part of your strategy.

Our starter SEO plan comes with some Google Business optimization. We make sure the listing is verified or claimed, filled out completely, and has a few posts and images added. Also, we offer a Google Business SEO plan where we manage the site every month and create more citations that help strengthen the listing.

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Google Ads

While Google Ads is not the same service as SEO, it is driven by keywords and data. We offer Google Ads services to our clients. If you’re a high-volume office or have multiple practitioners, ads may be a good option for you. Our ads team will review your website and let you know if there are any services on the site that may keep you from being eligible for ads. In that case, we can create a different website or landing page to direct your ads to. 

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